{"id":1433,"date":"2026-07-21T17:00:26","date_gmt":"2026-07-21T17:00:26","guid":{"rendered":"https:\/\/ccmexico.com.mx\/turismo\/?p=1433"},"modified":"2026-07-21T22:48:56","modified_gmt":"2026-07-21T22:48:56","slug":"de-acuerdo-a-deloitte-mas-alla-de-la-euforia-el-verdadero-impacto-del-mundial-en-el-turismo","status":"publish","type":"post","link":"https:\/\/ccmexico.com.mx\/turismo\/de-acuerdo-a-deloitte-mas-alla-de-la-euforia-el-verdadero-impacto-del-mundial-en-el-turismo\/","title":{"rendered":"Sectur pagar\u00e1 hasta 52.8 mdp a CREA para organizar ferias."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1433\" class=\"elementor elementor-1433\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9919d3 e-flex e-con-boxed e-con e-parent\" data-id=\"a9919d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ae90df elementor-widget elementor-widget-heading\" data-id=\"9ae90df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sectur pagar\u00e1 hasta 52.8 mdp a CREA para organizar ferias.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2788ba2 elementor-widget elementor-widget-text-editor\" data-id=\"2788ba2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>El servicio incluye la promoci\u00f3n internacional de los destinos mexicanos en nueve ferias internacionales entre septiembre y diciembre pr\u00f3ximos.<\/p><p>El gobierno federal busca acelerar la promoci\u00f3n tur\u00edstica de M\u00e9xico en los pr\u00f3ximos meses para mitigar la ca\u00edda en llegadas a\u00e9reas internacionales, por ello, la Secretar\u00eda de Turismo acord\u00f3 pagar hasta 52.8 millones de pesos a la empresa Creatividad y Espect\u00e1culos (CREA), filial de CIE, por el servicio de organizaci\u00f3n de congresos y convenciones para la promoci\u00f3n internacional de los destinos mexicanos, lo que incluye nueve ferias internacionales entre septiembre y diciembre pr\u00f3ximos.<\/p><p>Dicho monto corresponde al presupuesto m\u00e1ximo en el proceso de licitaci\u00f3n p\u00fablica de car\u00e1cter nacional electr\u00f3nica, en donde CREA (que tiene vigente el uso exclusivo de la marca M\u00c9XICO) fue el \u00fanico participante.<\/p><p>La firma fue declarada ganadora el viernes \u201ctoda vez que cumple con todos los requisitos legales, t\u00e9cnicos y econ\u00f3micos requeridos por la convocante, garantizando con ello el cumplimiento satisfactorio de las obligaciones que se deriven del contrato\u201d.<\/p><p>Las ferias TOP RESA, en Par\u00eds, JATA, en Jap\u00f3n, IMEX AM\u00c9RICAS, en Las Vegas, WTM, en Londres, e IBTM, en Barcelona, ya eran promocionadas por CREA en su sitio web, en el apartado M\u00e9xico Ferias.<\/p><p>\u201cLleva tu marca o destino a las principales ferias internacionales de turismo en Am\u00e9rica, Europa y Asia. Dirigido a empresas del sector y destinos tur\u00edsticos, que buscan expandirse globalmente, ofrecemos espacios en el Pabell\u00f3n de M\u00e9xico, as\u00ed como acompa\u00f1amiento estrat\u00e9gico y personalizado para maximizar su presencia y oportunidades de negocio\u201d, se puede leer.<\/p><p>Entre los servicios relacionados que ah\u00ed se ofrecen destacan: Relaciones P\u00fablicas, activaciones, publicidad, citas uno a uno, transportaci\u00f3n a\u00e9rea y terrestre, servicio fotogr\u00e1fico y de video, stands y enlace con embajadas.<\/p><p>El respectivo contrato, bajo la modalidad abierto y con monto m\u00ednimo de 21.1 millones de pesos, se deber\u00e1 firmar, a m\u00e1s tardar, el siete de agosto pr\u00f3ximo, toda vez que la primera feria se realizar\u00e1 al mes siguiente bajo el control de la Direcci\u00f3n General de Promoci\u00f3n y Asuntos Internacionales.<\/p><p>Entre las ferias tambi\u00e9n destaca la organizaci\u00f3n de ITB AM\u00c9RICAS, que se realizar\u00e1 por primera ocasi\u00f3n en noviembre, en Guadalajara.<\/p><p>Las ferias TOP RESA, en Par\u00eds; JATA, en Jap\u00f3n; IMEX AM\u00c9RICAS, en Las Vegas; WTM, en Londres; e IBTM, en Barcelona, ya eran promocionadas por CREA en su sitio web.<\/p><p>FUENTE:\u00a0<a href=\"https:\/\/www.eleconomista.com.mx\/empresas\/sectur-pagara-52-8-mdp-crea-organizar-ferias-20260720-824031.html\" target=\"_blank\" rel=\"noopener\">https:\/\/www.eleconomista.com.mx\/empresas\/sectur-pagara-52-8-mdp-crea-organizar-ferias-20260720-824031.html\u00a0<\/a><\/p><p>MBOT<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e7fc26 elementor-widget elementor-widget-image\" data-id=\"0e7fc26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ccmexico.com.mx\/turismo\/wp-content\/uploads\/2026\/07\/6a45cb71b2aa3-1024x576.webp\" class=\"attachment-large size-large wp-image-1367\" alt=\"\" srcset=\"https:\/\/ccmexico.com.mx\/turismo\/wp-content\/uploads\/2026\/07\/6a45cb71b2aa3-1024x576.webp 1024w, https:\/\/ccmexico.com.mx\/turismo\/wp-content\/uploads\/2026\/07\/6a45cb71b2aa3-300x169.webp 300w, https:\/\/ccmexico.com.mx\/turismo\/wp-content\/uploads\/2026\/07\/6a45cb71b2aa3-768x432.webp 768w, https:\/\/ccmexico.com.mx\/turismo\/wp-content\/uploads\/2026\/07\/6a45cb71b2aa3.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-19304ca e-flex e-con-boxed e-con e-parent\" data-id=\"19304ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-855dbea e-con e-atomic-element e-flexbox-base \" data-id=\"855dbea\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"855dbea\" data-e-type=\"e-flexbox\" data-id=\"855dbea\">\n    \t\t\t\n<hr class=\"e-divider-base\" data-interaction-id=\"3df2afd\"  data-e-type=\"widget\" data-id=\"3df2afd\" \/>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Sectur pagar\u00e1 hasta 52.8 mdp a CREA para organizar ferias. El servicio incluye la promoci\u00f3n internacional de los destinos mexicanos [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1367,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[],"class_list":["post-1433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-historico"],"_links":{"self":[{"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/posts\/1433","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/comments?post=1433"}],"version-history":[{"count":10,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/posts\/1433\/revisions"}],"predecessor-version":[{"id":1494,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/posts\/1433\/revisions\/1494"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/media\/1367"}],"wp:attachment":[{"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/media?parent=1433"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/categories?post=1433"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ccmexico.com.mx\/turismo\/wp-json\/wp\/v2\/tags?post=1433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}